CMO guide to marketing dashboards

White Paper: The Chief Marketing Officer's Guide to Dashboards

1 in 5 CMOs score themselves as below average in quantifying marketing ROI.

Further, only 31.6% of CMOs use analytics in their decision-making. As the buyer's journey becomes even more complex and marketing is seen as a cost center, it's time to rely on analytics. 

Marketing analytics metrics & CMO dashboard

In this white paper learn the benefits of leveraging marketing data and creating robust dashboards that provide a clear path to marketing attribution and ROI. 

Download this whitepaper to learn:

  • The top data challenges Marketing teams face today
  • How data is an invaluable asset 
  • Dashboard best practices in organization and design 
  • The seven must-have marketing dashboards

 

 

Get the CMO's Guide to Dashboards

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After putting the company data in front of everyone using Chartio, our collective knowledge about WeWork was so much greater.

Edward Bush, WeWork

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